At Story of Studio, we believe every brand should feel like an accurate reflection of the business you've built and something you are proud of.

Story of Studio is an independent design studio founded with a single purpose: to craft brand stories that ignite confidence, connection, and clarity. Over the past decade, we have built a practice rooted in the belief that every brand holds a unique story waiting to be told, and that when it is told well, it changes everything.

Our work centres on building cohesive brand identities grounded in strategy and shaped by considered design. We work closely with founders in the lifestyle and creative space who have outgrown where their brand currently sits and are ready for it to finally align. Through a deeply collaborative and personal process, we immerse ourselves fully in each project, uncovering the story, vision, and possibility within your brand and bringing it forward with clarity and intention.

We are deliberately selective in the clients we work with, ensuring every project receives our full focus and care. Our work is refined, intentional, and quietly expressive, considered in every detail, with a sense of restraint that allows the brand to breathe and the story to be felt.

Together, we craft brands that don't just exist. They mean something.

[ EMERGING ]

For new or early-stage brands ready to move beyond DIY. We define your direction and build a cohesive, premium identity to support your growth.

  • Brand Immersion
    A 1:1 session to uncover your vision, goals, and direction alongside a review of your current brand (if applicable), identifying what’s working and what’s holding you back.

    Brand Direction
    A research-led, considered document that defines the core of your brand from positioning and audience to messaging, tone, and visual direction. This becomes the foundation for everything that follows.

    Brand System
    Your visual identity, designed with intention and cohesion. Includes logo suite, colour palette, typography, and art direction, creating a brand that feels elevated and recognisable.

    Brand Book
    A refined guide capturing both the essence and execution of your brand, designed to support consistency as your business grows.

    Rollout Suite
    A curated selection of essential assets to support your brand in action, so you can implement with clarity from day one.

[ EVOLVING ]

For established brands that have outgrown their current identity. We refine your positioning and elevate how your brand shows up across every touchpoint.

  • Everything in Emerging plus:

    Customer Experience Mapping
    A guided 1:1 session to map your customer journey from first interaction through to post-purchase.

    Together, we identify gaps, refine key touchpoints, and reimagine how your brand can feel more cohesive, elevated, and aligned at every stage.

    Expanded Rollout Suite
    A more considered and extensive set of brand assets, designed to support a deeper, more complete implementation of your identity across key touchpoints.

[ FOCUS PROJECTS]

Additional design services to support your brand beyond its core identity. Used to extend your brand across key touchpoints as needed.

Social media templates
Signage and environmental design
Email marketing design
Packaging and print collateral
Publications (lookbooks, magazines, guides)
Website design & development

Not sure where to start?
Begin with a Brand Clarity Session and we’ll map out the most aligned path forward.